Promo Toolkit
For Groups
Host a litter cleanup in your corner of the city.
Join New Yorkers across all five boroughs in a united mission to clean up our streets, parks, and public spaces. The NYC Big Spring Clean turns civic pride into real, visible impact, making our city cleaner, healthier, and more sustainable. Step Up. Show Up. Clean Up!
The Sanitation Foundation is asking our community groups and neighbors to join forces with partners citywide - including schools, corporations, and non-profit organizations help power one of NYC’s biggest volunteer litter cleanups ever. Sign up to host a community litter cleanup, and we’ll promote your group and event on our channels as part of Big Spring Clean.
About This Guide
Thank you for helping to spread the word about NYC Big Spring Clean!
In this kit, you will find sample copy and graphics to encourage groups and individual volunteers to participate in Big Spring Clean!
For Schools
Organize a litter cleanup with your school.
Join New Yorkers across all five boroughs in a united mission to clean up our streets, parks, and public spaces. The NYC Big Spring Clean turns civic pride into real, visible impact, making our city cleaner, healthier, and more sustainable. Step Up. Show Up. Clean Up!
The Sanitation Foundation is asking classrooms and green teams to join forces with partners citywide - including community groups, corporations, and non-profit organizations help power one of NYC’s biggest volunteer litter cleanups ever. Sign up to host a community litter cleanup, and we’ll promote your group and event on our channels as part of Big Spring Clean.
For Volunteers
Join a litter cleanup in your community.
Join New Yorkers across all five boroughs in a united mission to clean up our streets, parks, and public spaces. The NYC Big Spring Clean turns civic pride into real, visible impact, making our city cleaner, healthier, and more sustainable. Step Up. Show Up. Clean Up!
The Sanitation Foundation is asking New Yorkers to participate in litter cleanups with community group partners citywide to help power one of NYC’s biggest volunteer litter cleanups ever. Find a community litter cleanup in your area on our Volunteer Hub.
Share our materials in your newsletter or pin our flyer up in your local coffee shop.
Newsletter + Flyer
Sample Newsletter Copy:
We are excited to join forces with the Sanitation Foundation to help power one of NYC’s biggest volunteer litter cleanups ever.
This community-based event is part of the NYC Big Spring Clean - a citywide initiative to create a cleaner and more sustainable city for all New Yorkers. Throughout April, May, and into early June you can join cleanups and activities throughout the five boroughs.
Learn more about the NYC Big Spring Clean here and sign up to join our clean up here [insert link to your group’s sign up process].
Step up and clean up!
Post our graphics to your networks on Instagram, LinkedIn or wherever you build community online.
Socials
Sample Social Media Copy:
We are excited to join forces with the @sanitationfoundation to help power one of NYC’s biggest volunteer litter cleanups ever.
This community event is part of the NYC Big Spring Clean - a citywide initiative to create a cleaner and more sustainable city for all New Yorkers. Throughout April, May and into early June you can join cleanups throughout the five boroughs.
Learn more about the NYC Big Spring Clean at here and sign up to join our clean up here [insert link to your group’s sign up process].
Step up and clean up!
Tags
@sanitationfoundation
#NYCBigSpringClean
